One of our key interests at Rewire is understanding and utilizing the connections between an individual’s brain and their work.

One developing area of research relates to an aspect of the mind that doctors and scientists refer to as the Lizard Brain.

This light-hearted term was created to describe the similarities and functionality our brain shares with that of reptiles, more commonly known as the most primitive needs of survival: food, shelter, comfort, etc. Overall, we all agree survival is good, and in order to survive, the lizard brain subconsciously does these four things very effectively:

The lizard brain looks for familiarity
The lizard brain searches to be right
The lizard brain establishes habits
The lizard brain looks to control